Archive for February, 2010

Are you a Goal Setter or a Goal Achiever?

Sunday, February 21st, 2010

How often have you made goals? Write it down if you can think of a number. Now think for a minute and answer, how many of those have you achieved. What is your percentage – 10, 30, 50, 70%? There is no magic percentage that you should fall in, but only your personal and financial gratification.

Write your goals down!

Writing you goals down help clarify your thinking, keep you on track, and reinforce your commitment.

A famous study from Yale in 1953 reported that 3% of Yale graduates that had written goals had more wealth years later than the other 97% of the class combined.

Another study was done by Harvard Business School on the financial status of its students 10 years after graduation. Check out these results!

  • 27% of them needed financial assistance
  • 60% were living paycheck to paycheck
  • 10% were living comfortably
  • 3% were financially independent

Lets look at those numbers in detail:

  • Guess who had no goal setting process in their lives? Yep, the 27% who need financial assistance.
  • Who had basic goals, taking life day by day? That would be the 60% that are living paycheck by paycheck.
  • Some knew where they were going to be in the next five years. They are now living comfortably and make up the 10%.
  • For those that had written goals and the steps required to reach them, they make up the 3% that are financially independent.

Break your goals down into 52 weeks or 12 months. Write down step by step on how you are going to achieve them. Find a goal buddy, someone to keep you on track.

Need help with your goals? Triple R Marketing and Sales can help up fall in the 3% bracket with your businesses goals.

Want to increase your sales?

Sunday, February 21st, 2010

Want to increase your sales? Of cource you do, and here are just a few areas you may want to review to make sure you are standing out, and not sticking out.

Products – Is there a need to improve quality, add new products or upgrades?

Service and Support – Can you improve your warranty?

Pricing – Can you cut cost, reduce prices, offer discounts, better terms or offer a guarantee?

Sales Force – Is there areas you can increase your products with more sales people, distributors, or retailers?

Advertising – Can you improve sales with a web site, brochure, promotional products or catalog?

People - Train your sales force in customer service. Learn ways to motivate your employees and distributors. Do your employees understand that voice mail is to help customers, not frustrate them?

These are just a few things that you can evaluate to increase sales. Make sure your company is communicating out in the market at all times. Here are some options:

Offer a toll-free telephone number

Web site address on all your materials and ads

Radio advertising and other publicity. Media coverage usually generates leads

Coupons - everyone loves a deal

Referral groups – help others and they will help you

Need help increasing sales? A company like Triple R Marketing and Sales can help you connect to your customers with all your products and services.